The difference between New Haven (Yale) and the dozen cities selected as top cities for innovation goes beyond universities. Top cities for innovation all have great schools, tech hubs and supportive city governments, but most importantly, they have a vast pool of talent that has been working at the intersection of academia and business and science, medicine or technology for years.
In 2017, the real estate firm Cushman & Wakefield ranked such cities according to a “tech stew” of factors (see Tech Cities 1.0 Ebook). Their report included each city’s universities and venture capital investment but most importantly, showed the number of educated, tech and knowledge workers and entrepreneurs that live there.
What does this mean to you, the conference planner? It’s possible you may be able to leverage the presence of science and industry leaders in a city you know has expertise in the field you’re in. You may even be happy to discover that this work has already been done for you.
Greater Raleigh Convention and Visitors Bureau’s, Malinda Harrell, CMP, CASE, Director of Sales said, “When prospecting a piece of business, our research includes how the event ties into one of our key industry clusters and what colleges and universities in the area may have members and or board members involved the organization….or if any have strong programs in or researchers involved with the particular subject matter of the meeting/event.”
12 Top Cities for Innovation